INFORMATION IS VERY EASY TO OBTAIN BUT VERY DIFFICULT TO MANAGE.


It is difficult to manage the volume of information. It is difficult to manage the quality of information. It is difficult to manage the fragmented flow of information.

The above all stem from the nature of the Internet; a venue where anyone can post anything.  Pretty much everyone is posting for clicks and everything can be found by a search engine whether good, bad or ugly.

The paradigm of free information has reduced the amount of real digging or insight provided by traditional publications.  This model has also brought about propagation of information, regardless of whether it is of high or low quality, to the point where it enters the realm of “if you say it enough it is true”.  At the end of the day information is losing its value.

 

WHAT ABOUT TECHNOLOGY? IT ALWAYS HAS BEEN AND ALWAYS WILL BE A PART OF SOCIETY. It’s only constant though is its continual evolution.


Technology adds a new dimension because, well, there is now a technical component. One should have some understanding of the field, the background and the context of any information they are digesting. Decisions around technology should not be about gambling they should be about understanding, because it is understandable. This is where ned enters the picture.

THE FLAGSHIP ned 1.0 PUBLICATION IS DIRECTED TOWARDS THREE PRIMARY MARKETS


Financial

Whether it is “ball parking” a technology, seeing who or what else is in the eco-system, or looking in depth at what differentiates a technology, ned goes beyond the corporate pitch.

Legal

If you are drafting or licensing a patent your client can be better served when you have a better grasp of technology, allowing you to look forward, seeing how technology is evolving.

management

An understanding of your client’s business is at the heart of management consulting. If it is a technology based company you have to get a grip on the technology. ned can help you get that grip.

Learn More about ned 1.0

Ned also offers ned 2.0 for those with a need for a more in-depth look at particular technologies. Which publication is right often depends on your use of information.

ned 1.0

a better understanding of technology

  • professional associated with or working around technology, having to make knowledgeable decisions therein

Sign up for ned 1.0

ned 2.0

a more in-depth look at a technology

  • engineer, strategic marketer or manager working within a field of technology that wants to maintain a current picture thereof

Sign up for ned 2.0

ned today


20May15 -There has been some interesting articles pop-up in the last few days around silicon photonics.  This is an interesting field that is worth tracking as traditional silicon technology scaling is putting strain on interconnects.

08May15 – Reaction to Tesla’s PowerWall home battery has been all over the map.  That said it seems to have gravitated to the extremes.  Some have written it will replace nuclear energy to those that believe it is nothing new and more expensive.  There is certainly plenty to digest.

01May15 – The news on Secret and the demise of a $100 million cap company was of interest.  It was also interesting to read CBC’s ongoing gushing over the Tesla battery.

24Apr15 - It seems like it will be all Watch, all day.  I guess that was expected.  We are interested in the S1 and Apple’s continued push in semiconductor design as a means of accessing their technology goals.

16Apr15 – Again, today there is more chatter about Apple’s foundry.  One headline stated that TSMC will take 30% of A9 production.

09Apr15 – Orders for the Apple Watch will begin tomorrow.  We are interested in its inner technology and evidence of Apple’s continued efforts in chip design.

 

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