It is difficult to manage the volume of information. It is difficult to manage the quality of information. It is difficult to manage the fragmented flow of information.

The above all stem from the nature of the Internet; a venue where anyone can post anything.  Pretty much everyone is posting for clicks and everything can be found by a search engine whether good, bad or ugly.

The paradigm of free information has reduced the amount of real digging or insight provided by traditional publications.  This model has also brought about propagation of information, regardless of whether it is of high or low quality, to the point where it enters the realm of “if you say it enough it is true”.  At the end of the day information is losing its value.


WHAT ABOUT TECHNOLOGY? IT ALWAYS HAS BEEN AND ALWAYS WILL BE A PART OF SOCIETY. It’s only constant though is its continual evolution.

Technology adds a new dimension because, well, there is now a technical component. One should have some understanding of the field, the background and the context of any information they are digesting. Decisions around technology should not be about gambling they should be about understanding, because it is understandable. This is where ned enters the picture.



Whether it is “ball parking” a technology, seeing who or what else is in the eco-system, or looking in depth at what differentiates a technology, ned goes beyond the corporate pitch.


If you are drafting or licensing a patent your client can be better served when you have a better grasp of technology, allowing you to look forward, seeing how technology is evolving.


An understanding of your client’s business is at the heart of management consulting. If it is a technology based company you have to get a grip on the technology. ned can help you get that grip.

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Ned also offers ned 2.0 for those with a need for a more in-depth look at particular technologies. Which publication is right often depends on your use of information.

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  • professional associated with or working around technology, having to make knowledgeable decisions therein

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  • engineer, strategic marketer or manager working within a field of technology that wants to maintain a current picture thereof

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ned today

08Oct15 – HP and SanDisk announced the formation of a partnership for new memory.  This should be interesting as we are also gearing up for the appearance of Intel/ Micron’s 3D XPoint.

01Oct15 – We are busy sifting through information on the A9.  Integration seems to be a central theme to this iteration of the A-series.

28Sep15 – Well the iPhone 6s made it into the public’s hands this weekend.  First thoughts on the A9 out there suggest it can hold it own.  ned is working on its thoughts on the A9.  Stay tuned. …

18Sep15 – We are thinking about an upcoming fuel cell article and the need for information to be in context.  Articles that have been published to date look at isolated bits of information without pulling them together and putting them into context.  Please be careful when digesting isolated information.

10Sep15 – Well the A9 and A9X made their public debut yesterday. It will be quite interesting to see the die “in the flesh”.  The A9X was described as having “desktop class” performance.  There were other comments around its capabilities compared to PCs shipping today?  Hmmmm?

08Sep15 – Tomorrow is Apple’s iPhone event.  There is plenty of anticipation around bigger screens, but the A9 should make a splash.  It will be a new design and a new process, leading to what should be some interesting specs.

24Aug15 – There are days like today where the markets seem to forget that stocks are individual stories.  They will have their own technologies, markets, advantages, disadvantages and management.  Once the dust settles, the above will still hold.


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